‘Do Nothing Club’
A group project worked on enhancing an Indonesian fashion brand, Public Culture’s brand strategy. We came up with a capsule collection that relates to Singaporean millennials and strengthened our executions with our marketing strategies.
2017
LASALLE COLLEGE OF THE ARTS
Art Direction by Carmen Low
Public Relations by Nicole Long
Branding & Marketing by Yeo Rong Rong
Photography by Josephine Ng
Branding Collaterals: Name Card, Letterhead, Letter, Stickers, Coasters, Ashtray, Lighters